About Our Company & Our Products


My name is Roza Adam. I'm the founder of Shukor Bella, an Ethiopian inspired hair & skin care line I developed at the time I decided to cut out chemicals and harsh styling techniques out of my grooming regime. Unhappy with my newly natural hair, my mom suggested an Ethiopian Kibbeh treatment that had been used for centuries back home. Instantly, I knew I had something I needed to share with the world. 

Join the journey.